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BAXTER, Loy Joseph
Beloved husband of Cathryn Rose Baxter, passed away peacefully on the morning of March 15, 2003. Loy was born on April 9, 1915 in Indianapolis, Indiana. He graduated on May 20th, 1937 with a Bachelor of Arts degree from Indiana University. He served in the United States Army during WW II in the UK and North Africa, where he served as an Infantry Unit Commander, an Adjutant General and Public Relations Officer. Left active duty with the rank of Major in December of 1945 and went on to serve as an officer in the US Army Reserve, ending his military career with the rank of Lieutenant Colonel. Loy married Cathryn Rose Gress, in Washington, DC, on October 4th, 1947. Loy went to work as a writer for J. Walter Thompson in 1947 and retired as a senior vice-president. In his 40 years with the company he was the manager of the Washington office, went to Mexico to manage the Mexico and Central America branch, returned to New York to become the head of PR for J. Walter and went to Los Angeles to take the position of Manager for the Western Region of the company, where he retired from J. Walter Thompson in 1987 as a Senior Vice President. He continued his career as a consultant, became President of Phase One Inc. and continued with the company as a member of it's Advisory Board until his death. He was a professor, teaching a course in advertising at American University as well as an amateur historian, a member of the National Press Club, a published writer and author, and a cartoonist. He is especially remembered by those whom he mentored, advised and who then went on to enjoy successful careers of their own. He is survived by his beloved wife of 55 years, Cathryn and his two loving sons Jeffrey and Stephen. He will be remembered with great love by his grandchildren, his business partners, his many friends, and those who had the good fortune to be in his light, as a man who set a steady course for himself but always had the time to pause for others. A memorial service will be announced at a later date.
Published in the Los Angeles Times on 3/23/2003. |
